I realize I sound a little snooty when I say I’m a “self-taught artist.” But the truth is, I’m cheap. I’ve seen plenty of lettering workshops in my area and online, and I’ve heard plenty of artists saying, “Invest in yourself! Take a class!” But. I don’t have the time or money for that. What I do have time for, however, is mining through Instagram during my spare time. It’s where I learned the basics of handlettering and calligraphy, and where I continue to learn and hone my style. Here are my favorite accounts to learn from:
#1: Andrea Fowler (@calligraphynerd)
On Tuesdays, Andrea hosts “Tuesday Tip Time.” She shares short Instagram videos that address common beginner mistakes, like writing too fast or not taking breaks. Her video on the “wedge of space” between strokes completely changed my style of lettering! In addition to great tips, she’s a diehard Potterhead and caffeine addict, so her posts are always relatable and entertaining. Search #tuesdaytiptime or #calligraphynerdttt to go straight to her tips.
#2: Lise (@inkandlise)
Lise is the definition of versatility in handlettering. She has so many different styles, and she records herself writing. I am a visual-kinesthetic learner, and I have learned so much from just watching videos, then trying it myself. @inkandlise is the perfect place to start. She’s strong, she’s empowering, AND she even started an alphabet series tagged #inkandlisealphabets. It’s so easy to get stuck in the basic modern calligraphy style — Lise shows all the potential that handlettering has!
#3: Letter Archive (@letterarchive)
What an amazing resource for lettering artists! This isn’t merely an account; it’s the collective work of hundreds of artists. If you search #letterarchive_[insert desired letter], you will find hundreds of different styles of writing that letter. I have gone here when my style doesn’t fit the composition that I’m doing, and I need ideas. The account itself features the best of the best, but I like looking through the hashtags for each letter to find what I’m looking for.
#4: Stefan Kunz (@stefankunz)… and a few others
I’m attracted to typography and composition. When I started handlettering, I didn’t understand how artists like Stefan Kunz, Alyssa Robinson (@arobinsonart), Stephanie Baxter (@stephsayshello), and Dan Lee (@dandrawnwords) figured out how to make different sizes and fonts of letters fit together into one cohesive piece. But Stefan Kunz is gracious enough to show the secret behind the magic: grids. He has a few composition grids that he’s shared for free through his own account and through @goodtype, and you can buy sets of composition grids through his website. When I want to play with composition, I like to scroll through his, Alyssa’s, Stephanie’s, and Dan’s feeds to get in the zone.
#5: Lauren Hom (@homsweethom)
Lauren is my inspiration for finding my own style as a lettering artist and social media content creator. Her account is a must for artists who are hoping to start their own business. In January, she launched #homwork, a weekly handlettering challenge designed to foster originality and freshness in the lettering community. She offers real advice on how to find your own voice and style instead of being just another picture of the same ol’ inspirational quotes on Instagram. I’ve only gone through her free coaching tools—her email newsletter, her Instagram stories, and her features on other lettering accounts like @goodtype—but she does also offer workshops. Hers is the only one I would consider paying for… and if I still feel like I’m serious in a year or so, I may actually cough up the money for her “Passion to Paid” online workshop.
I dream of the day when I’ll have enough expendable income to spend on an art class. But until then, I’ll keep digging through Instagram videos and accounts to figure out the magic.
If you’re into handlettering, art, or small business, comment and share the social media handles that inspire you!